The Rapid Economic, Social, and Technological Transformations and Their Challenges

The rapid pace of economic, social, and technological transformations at both national and international levels has created numerous challenges for organizations. This instability, coupled with some organizations’ weaknesses in adapting to these changes, has put many global companies at risk of failure. Therefore, the most critical managerial challenge for organizations is achieving sustainability while maintaining a balanced approach toward improvement and excellence.

As the first specialized publication in this industry, Ceramic & Tile Magazine has consistently played a vital role in advancing knowledge and fostering development in this field by focusing on research, technology, management, and market trends. In line with the sustainable growth and development of the industry, this magazine has initiated the Iran Ceramic and Tile Industry Excellence Award (TEX). The primary goal of this award is to promote and expand the Iranian ceramic and tile industry at an international level while creating added value for industry stakeholders.

Firoozeh Tile Company’s Achievement in the Excellence Award

With a commitment to innovation, quality, and continuous improvement, Firoozeh Tile & Ceramic Company of Mashhad successfully earned the title of "One-Star Industrial Production Unit" in the first edition of the Iran Ceramic and Tile Industry Excellence Award. The company’s evaluation took place on January 18 and 19, 2025, with the participation of a team of esteemed assessors. The event was attended by Mr. Abdolmajid Sagharzavi, CEO of Firoozeh Tile, and Ms. Nasrin Ahmadi, Head of the Executive Committee of the Excellence Award. Additionally, the award secretariat’s executive team, along with the company’s managers and staff, actively participated in the assessment. This evaluation aimed to enhance quality standards and improve production processes, ultimately resulting in yet another prestigious achievement for Firoozeh Tile. The company’s commitment to quality standards, innovation in manufacturing, and continuous efforts signal a bright future for the ceramic and tile industry in Iran.

The Excellence Award Closing Ceremony

The closing ceremony of the first Iran Ceramic and Tile Industry Excellence Award (TEX) was held at Eram Hotel’s Conference Hall, with the presence of high-ranking officials from the Ministry of Industry, Mine, and Trade, the Iran Chamber of Commerce, directors of governmental institutions, heads of relevant associations, international traders and merchants, managers of tile and ceramic factories, and key figures from the industry’s supply chain.

This prestigious title marks another milestone in Firoozeh Tile Company’s journey toward success, reflecting the company’s commitment to continuous improvement and excellence in Iran’s ceramic and tile industry.